City of Winona Minnesota

This is a PR Campaign done for the City of Winona. The goal was to gain community support for the new Bluffs Traverse plan (which would connect all the trails in Winona & fix them up). The Press Release describes a PR event that took place to garner support. The magazine highlights the life of a Winona native and local who is active in the trails and passionate about the beauty Winona has to offer.